Build a Magnet for Extraordinary People

Theme: Attracting and Retaining Top Talent in Startups. Welcome to a practical, human playbook for founders and leaders who want to hire brilliantly, keep stars engaged, and grow a culture where people do the best work of their lives.

Craft a Startup Employer Brand That Feels Real

Share the spark that started your company and how it shapes tradeoffs today, from roadmap priorities to customer support. Candidates feel trust when they hear consistent stories, not slogans. Post yours and invite questions in the comments below.

Design a Fast, Fair, and Predictive Hiring Process

Use structured interviews with anchored scoring

Create role scorecards with must haves and nice to haves, then ask consistent questions and rate with rubrics. Research shows structured interviews are more predictive than gut feel. Comment if you want a free template and we will share it.

Prefer practical work samples over brainteasers

Offer time-boxed tasks that mirror real work and explain how they will be evaluated. Provide options to accommodate schedules. Talented people love clarity and purpose. Subscribe to get our library of role-specific exercises you can implement this week.

Deliver a candidate experience you would brag about

Commit to transparent timelines, thoughtful feedback, and quick decisions. A simple check-in message prevents silent churn. Ask readers which touchpoint mattered most in their best hiring experience and share your own practice in the discussion.

Win With Compensation Storytelling, Not Just Numbers

Explain equity like a teacher, not a lawyer

Walk candidates through vesting, refreshes, dilution, and exit scenarios using plain language and examples. Context creates confidence. Invite readers to request our simple equity explainer, and we will publish it in the next newsletter.

Offer benefits that reduce friction in real life

Think flexible schedules, home office stipends, learning budgets, and mental health support. Benefits that save time and energy drive performance. Comment with the one benefit that most improved your work life and why it mattered.

Be transparent about levels and progression

Share role levels, expectations, and how promotions work before the offer. Top talent values pathways. Publish your competency matrix and invite feedback; you may discover blind spots and fresh ideas that help your team thrive.
Define learning goals, first deliverables, and a visible scoreboard. Celebrate the first shipped change, no matter how small. Share your favorite first-week win story in the comments, and inspire someone’s next onboarding plan.

Remote and Hybrid Talent Advantage for Startups

Use clear briefs, decision logs, and update templates. Reduce status meetings, increase clarity. Strong writing is a recruiting asset. Comment if you want our favorite async templates and we will share them in a follow-up post.

Remote and Hybrid Talent Advantage for Startups

Plan two to four hours of overlap and documented handoffs. Work moves while people rest. Candidates notice operational maturity. Share how your team handles time zones, and collect ideas from peers in our community.

Use People Data Without Losing the Human Story

Monitor time to hire, offer acceptance, onboarding milestones, recognition frequency, and engagement signals. Small moves signal big risks. Comment with one metric you will start tracking this month and why it matters.
Look for reduced initiative, fewer cross-team contributions, and delayed responses. Pair data with check-ins, not assumptions. Subscribe to receive our conversation guide for compassionate, clarifying stay interviews.
Pilot changes to interviews, onboarding, or recognition. Define hypotheses, measure results, and document outcomes. Invite readers to exchange experiment ideas, and we will compile a community-tested playbook for everyone.
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